November 21st is a special day for all those who work in the Broadcast and Media&Entertainment industries: it is the World TV Day! A perfect moment to highlight everything that this powerful media is capable of offering its audiences: access to infinite cultural, sports, information and entertainment content that decisively contributes to transmit and preserve positive and democratic values.
As we can read in the event’s official page, in 1996, the United Nations General Assembly proclaimed November 21 as World Television Day, “in recognition of the increasing impact television has on decision-making by alerting world attention to conflicts and threats to peace and security and its potential role in sharpening the focus on other major issues, including economic and social issues”.
The United Nations declaration is the perfect definition of what TV as a media can provide to our modern societies: a common place opened to democracy and circulation of ideas, a haven for freedom of speech and cultural diversity, as the main European professional associations correctly point out. Quality content creation and broadcasting are the perfect vehicle to expand progress and enhance our democratic values while fortifying the bonds that keep us together.
From VSN, we have always worked and developed our technological portfolio with the idea in mind of offering to broadcasters and Media&Entertainment agents powerful solutions to broadcast their content and reach their audiences at all times. Thanks to our technology, thousands of TVs and content creators and distributors around the world have been able to share their opinions, values, visions of the world and editorial lines to their spectators. And we want to continue with this mission for many years to come.
A healthy and solid TV industry, in Europe and the world, is an indicator that societies have access to a wide range of media and content, something that is the pillar of a strong and stable democracy. For all those who work in this sector, the World TV Day is not only a celebration day dedicated to the media that takes all our time and effort. It is also the best momento to keep building, all together, our best asset: democracy.
Jordi Utiel
CEO & President
